Monday, January 25, 2010

Do you Leverage your Time?

Do you Leverage your Time?

Why is it that some people earn £20,000pa and others earn 5 times that, £100,000pa and more? Do they have extra hours in their day? Do they have a secret access to an extra day or two in their week than we do?
So why do they earn more money than the rest of us? The answer is they know how to leverage their time. So HOW do we do this? Wealth is created by money working for us or people working for us, we are leveraging off their efforts. So if we have money to invest it will generate income for us without us having to do very much but if we haven’t got that money in the first place then we need people to do it for us!
So as Women in Business how many people do you employ? Can you afford to do this and if you did would they eventually leave you when you have trained and shown them all aspects of your business, would they set up shop down the road and perhaps be in competition with you?

The reason I am writing about leverage is that I had to re-educate myself and learn new methods of acquiring income.
As an Intermediary to the Corporate world with clients repeatedly being targeted by larger competitors, I was constantly reducing margins to maintain the business until eventually clients were taken at a loss from me by a large Corporate determined to have a stake-hold in the UK market place. How can one compete with that? There is no loyalty in the Corporate world. I came across Professor Charles King who received a Doctorate at Harvard Business School, now Professor of Marketing at Illinois University and who realised you can have a business without much Money and without Employees. As with many universities around the world, Network Marketing is now a professional business model taught at University Business Schools.

Three basic Principals to this intelligent methodology to be critically considered.

1. Expanding Markets. The business must be within a huge expanding market with the focus on a product or service category that will be global.
2. Unique and Consumable. If the product/service is not consumable you will be unemployed until the next sale. For example telephone calls or electricity provide repeating commissions that pay multiple times for one initial effort.
3. Timing & Trends critical for financial wellbeing. In all cycles there are people making money and people losing money. For example during times of recession chocolate sales reach record highs as it is a consumable comfort food in times of stress. Consider what creates trends, for example the ‘baby-boomers’ born after World II after 1946. In the USA 76 million babies were born at this time. It was predicted that baby food would be a great business, then children’s shoes and toys. Then these same people in the 1970’s wanted houses and this became the Real Estate boom, then in the late 1980’s the baby-boomers having bought their homes the sector began a slow downward slide. The trick is to identify the coming wave whilst it is a trickle of water not yet a stream, on its way to the river eventually to the sea to build to the wave. So right now what are those same baby-boomers worried about?

So we could employ others? You can leverage off people by getting them to work for you. You take a portion of their earnings. However, this is difficult to do as they don’t work as hard for you, remember how do you treat a Hired Car? You need to create a situation where everyone gains.
An example from the Real Estate sector. Bob the Broker engages Robert as an Agent to sell buildings to earn 3% commission on the sale of the building. Bob the broker earns 3% as he trained Robert, as he advertised for the properties etc. As Robert is an agent working for himself…. It is in his interest to work hard…..Bob the Broker hires more agents…Bob the Broker has leverage…..but the agents do not have leverage and that creates a conflict……so Robert the Agent will cut away and leave…..and start a business down the road. The Broker loses an income source. If Robert shifts from being an Agent to being a Broker with Bob receiving a smaller commission and Bob continues to help Robert to do well, Bob will also do well…….working and sharing everything…a Win Win situation. Robert does not then become a competitor and Bob having trained him well will continue to benefit. This is how Network Marketing works.

So is this a Pyramid? People do not have problem with the geometric shape. Everything in life is a pyramid take a look at your family tree or Marks & Spencer. The perception is that the people at the top ie the CEO earns all of the money, he is leveraging off all of the workers and is the only one with leverage. The new structure now is to give everyone true leverage by providing a fair structure to enable everyone at each level of the structure to generate good income regardless of education or skills training providing they work hard. Microsoft, Sun Micro system, Coca Cola all have some Network Marketing strategies in place. Do you admire Richard Branson? Warren Buffet wealthiest man on the planet, he has network marketing companies, Donald Trump, Jamie Oliver to name but a few. AT&T Joint venturing with a network marketing company only spends money when a phone has been sold, isn’t that clever?

So how does Xocai stack up? Well remember the baby-boomers and I am one of them. I don’t want to get old, I’m having fun with the best business of all of my former business ventures. I don’t want wrinkles!!!! So is this a trend – yes…..the Wellness Industry is set to be the biggest sector for the next 10 years and natural foodstuffs will become the norm to achieve this. It is only food that absorbs vital nutrients to the body not pills, potions or creams that will keep ageing at bay. Already we see the supermarkets with words like ‘natural’ or ‘anti-oxidant’ on their products. The world is looking to the Rain Forests for medicines. We are learning that with anti-oxidants free radical damage causing disease can be dramatically reduced. Does Xocai meet some of this criteria?
Criteria 1 = YES Xocai is a rapidly expanding global business with momentum. Did you know everyone loves chocolate?
Criteria 2 = YES Xocai is Unique and Consumable. Highly Patented for its Raw Cacao methodology of manufacture. Made in Belgium and is delicious.
Criteria 3 = YES Xocai’s Timing and Trend setting is spot on to meet the growing demand for natural high anti-oxidant rich super foods. Raw chocolate is the highest super-food on the planet, Acai the second (hence the name Xocai). Baby-boomers want wellness and anti-ageing foods, natural weight loss to re-balance the body.

YES Xocai is a Network Marketing company. Distributors recommend the products using methods of duplication to learn and train with some of the most professional and financially successful people on the planet. A global company fully launched Sweden Belgium Netherlands, Hungary and Germany in the Spring-time. Very soon Spain will be launched. Xocai has a closely guarded proprietary formula for the pure natural chocolate. Did you know 110 years ago Coca Cola came up with a recipe that has never been duplicated, would you have said YES to the Coca Cola opportunity 110 years ago? I know I would have done!
Bethany Johnson www.prosperitylinks.com/bethany

Wednesday, January 20, 2010

Why Do We Need to Know What an ORAC Score is?


Why Do We Need to Know What an ORAC SCORE IS?

Most people are aware that Cancer is associated with abnormal cell development that in many cases is caused by oxidation and free radical damage. Oxidation and Free Radical Damage have been linked to more than 200 diseases some of which are listed here; Heart disease, Diabetes, High cholesterol, Cataracts, Arthritis, Cancer, Alzheimer’s/dementia, Multiple sclerosis, Inflammatory bowel disease, Lung disease, Fibromyalgia, Autoimmune dysfunction.
Research linking free radicals and disease is growing steadily. In fact some experts estimate that more than 80% of debilitating disease is related to the effects of free radicals. DNA damaged by free radicals can cause cells to replicate incorrectly (or not at all), interfering with proper cell function and often resulting in cell death. Over time, these mutations cause aging. Experts estimate that every cell experiences ten thousand free radical attacks each hour of every day. Scary…don’t you think?.

What Is The Solution? Antioxidant Foods. One of the most reliable ways to determine the potency of antioxidants is by the Oxygen Radical Absorbance Capacity test. Thousands of ORAC tests have been done on foods globally taking into account changes in readings from factors such as ripeness of produce and seasonal variances, as well as whether the food is fresh or a dried concentrate. The tests have revealed an entire spectrum of antioxidant activity in various foods, from a relatively low amount in fresh tomato to very high levels in the Acai berry and chocolate.

For many years doctors have urged us to eat dark chocolate but this was cooked and often tasted very bitter. Xocai chocolate has Patented Raw unprocessed cocoa together with the Acai berry to create an astonishing value food, one chocolate being the equivalent of a third of one’s daily requirement of antioxidants. And this is pure natural food without treatment of pesticides or chemicals! There is growing evidence that it is possible to reverse the effects of aging and chronic conditions by turning back to nature. Functional “phytofoods” have the ability to safely promote health and fight disease. Distributors are urgently needed to recommend Xocai, Germany is launching in Spring this year and Spain very soon. Please value your time and take a look at;
www.prosperitylinks.com/bethany